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Monday, December 23, 2013

The Most Powerful Letter in the Alphabet: R

The job of a REALTOR® is to facilitate real estate transactions for their clients, but we know this simple definition doesn’t really describe all that a REALTOR® really does. Beyond our daily workings, we may not realize how much REALTORS® do for their community. Real estate is local—it’s personal—and we make a difference every day.

What we need is to make sure that the consumer and the general public know this. The#PowerofR is huge. We are the nation’s largest trade association for a reason. We make things happen. The problem is that most people don’t know how amazing REALTORS® are. Our own members need to tell the 360 story. It’s time to share that the REALTOR® is the voice for all things real estate.

The messages are clear and concise. Now is the time to share your story by using Twitter, Facebook, and/or Flickr. Help us trend a positive message about our influence and impact in our community.

“I protect the American Dream.”

“I am part of the fabric that weaves neighbor to neighbor.”

“I help shape the future of our community.”

“I am an advocate for real property owners.”

“I am an advocate for your community.”

“I help make a house a home.”

“I open the door to home ownership.”

This is the Power of R. Follow and share the movement!


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